WATSON'S PERSONAL CARE STORES SDN. BHD. stands as one of Malaysia’s most recognisable retail institutions — a company that transformed everyday personal care into an accessible, habitual experience.
As part of the global AS Watson Group, it carries a legacy that spans continents while embedding itself deeply into the daily routines of Malaysian consumers.
Its journey reflects a powerful truth — that the strongest retail brands are not visited occasionally, but lived with daily.
Founder:
Part of AS Watson Group, originating from Hong Kong in 1841
Current Leadership:
Executive leadership under Watsons Malaysia
The leadership continues to strengthen omnichannel retail, product accessibility, and customer-centric innovation.
Some companies sell products — WATSON'S sells everyday confidence.
In 1994, the first Watsons store opened in Malaysia, entering a market where pharmacies were functional and beauty retail was fragmented.
Medicine was separate, cosmetics were separate, and experience was limited.
Watsons redefined the format.
From pharmacy to lifestyle retail, from necessity to discovery.
It brought health, beauty, and wellness into a single accessible space.
Shelves became curated, stores became inviting, and visits became routine.
From a single outlet to hundreds nationwide, the brand expanded rapidly while evolving into an omnichannel ecosystem connecting physical stores with digital platforms.
What began as a store became a system, and what began as retail became habit.
From shelves to daily life, its journey reflects a powerful truth — that when convenience meets trust, loyalty follows naturally.
Core Activities include:
Retail of health, beauty, and personal care products
Pharmacy and wellness advisory services
Omnichannel retail through offline and online integration
Private label and exclusive product distribution
The company’s operational model focuses on accessible health and beauty retail, pharmacy support, product variety, loyalty programmes, digital commerce, and store network expansion. By combining physical outlets, online shopping, pharmacy services, wellness products, and private-label offerings, WATSON'S PERSONAL CARE STORES SDN. BHD. positions itself as both a health and beauty retailer and an everyday wellness platform.
Notable Offerings Include:
Skincare, cosmetics, and personal care products
Health supplements and over-the-counter medicines
Pharmacy and wellness consultation services
Digital e-commerce and mobile shopping platforms
These offerings have enabled WATSON'S PERSONAL CARE STORES SDN. BHD. to serve consumers seeking personal care, beauty, wellness, healthcare essentials, pharmacy support, and convenient retail access. Its stores and digital platforms support everyday grooming, self-care, preventive wellness, and lifestyle consumption.
1994 – Entry into Malaysia with first retail store
2000s – Expansion of nationwide retail network
2005 – Acquisition of Apex Pharmacy chain in Malaysia
2010s – Growth into leading health and beauty retailer in Malaysia
2020s – Strengthening omnichannel retail and digital ecosystem
WATSON'S PERSONAL CARE STORES SDN. BHD. has standardised the health and beauty retail experience in Malaysia by bringing pharmacy, wellness, personal care, and beauty products into a single organised retail format.
The company has integrated pharmacy and lifestyle retail, shifting consumer expectations from functional medicine purchases toward broader health, beauty, and self-care experiences.
Through its large store network and digital platforms, Watsons has accelerated omnichannel retail adoption in Malaysia’s personal care sector.
Its product variety, accessibility, loyalty ecosystem, and retail consistency have set benchmarks for convenience, everyday wellness, and customer engagement.
Some companies sell beauty — WATSON'S sells confidence in everyday life.
From a single store to a nationwide presence, its legacy is not defined by products alone, but by habit.
Its journey stands as a testament that when a brand becomes part of daily routine, it becomes part of life itself.
Employees - 700+