ORIENTAL HOLDINGS BHD stands as one of Malaysia’s most quietly influential conglomerates — a company whose legacy is deeply intertwined with the nation’s industrial and automotive evolution.
From motorcycles to multi-sector investments, it represents a model of disciplined diversification, where each business pillar strengthens long-term resilience across generations.
Its journey reflects a powerful truth — that enduring empires are rarely built on a single industry, but on the ability to evolve across many.
Founder:
Tan Sri Dato’ Loh Boon Siew
Current Leadership:
Executive Chairman: Datuk Loh Kian Chong
The leadership continues to guide the Group with a philosophy rooted in long-term value creation, diversification, and generational continuity.
Some companies inherit industries — ORIENTAL built its own from the ground up.
The story begins with Loh Boon Siew, who arrived in Penang at a young age with limited means and worked as a mechanic, learning the fundamentals of mobility from the ground level.
Through persistence, he entered the trading of bicycles, tyres, and eventually vehicles, gradually building a foundation in transportation.
The defining turning point came in 1958 when he encountered Honda motorcycles in Japan and recognised their potential to transform mobility in Malaysia.
By introducing Honda motorcycles into the local market, he did not merely distribute a product, he reshaped accessibility and demand, laying the groundwork for a new industry.
In 1963, ORIENTAL HOLDINGS BHD was established, formalising a business that had already begun influencing the nation’s transport landscape.
From a modest beginning to industrial significance, its journey reflects a powerful truth — that vision, when recognised early and executed consistently, becomes legacy.
Core Activities include:
Automotive distribution and dealership operations
Manufacturing of plastic and industrial products
Property development and investment
Hotels, resorts, and plantation businesses
Healthcare and diversified investment holding
The Group’s operational model focuses on diversified investment, automotive distribution, manufacturing, property assets, hospitality, plantation, and healthcare-related activities. By operating across multiple industries, ORIENTAL HOLDINGS BHD positions itself as a long-term conglomerate built on portfolio resilience, strategic diversification, and generational business continuity.
Notable Offerings Include:
Distribution of Honda motorcycles and vehicles
Automotive dealership networks across regional markets
Hospitality assets including hotels and resorts
Industrial and manufacturing product lines
These offerings have enabled ORIENTAL HOLDINGS BHD to serve transportation, consumer mobility, property, hospitality, manufacturing, and investment markets. Its diversified portfolio reflects a strategy built around long-term participation in essential and growth-oriented sectors.
1945 – Entry into trading of bicycles and vehicles
1958 – Introduction of Honda motorcycles to Malaysia
1963 – Incorporation of ORIENTAL HOLDINGS BHD
1964 – Listing on Bursa Malaysia
2000s–2020s – Expansion into diversified global businesses
ORIENTAL HOLDINGS BHD played a defining role in Malaysia’s automotive history by introducing Honda motorcycles, helping transform personal mobility and transportation access across the country.
The Group has built one of Malaysia’s most diversified conglomerates, expanding from automotive origins into property, manufacturing, plantation, hospitality, healthcare, and international investments.
Its development has expanded Malaysian business presence across Asia-Pacific markets, showing how a locally rooted enterprise can evolve into a multi-sector regional group.
Through disciplined diversification and generational leadership, Oriental Holdings has demonstrated how long-term business continuity can be sustained across changing industries and economic cycles.
Some companies grow through opportunity — ORIENTAL grows through foresight.
From a single mechanic’s ambition to a multi-industry conglomerate, its legacy is not defined by scale alone, but by vision.
Its journey stands as a testament that when opportunity is seen before others, it becomes history.
Employees - 5,000+